Cadillac ATS, 2013

 

•  Cadillac ATS, 2013

The Cadillac introduced the 2013 ATS, an all-new compact luxury sports sedan intended to challenge the world's best premium cars. Developed on an all-new, lightweight vehicle architecture, Cadillac's entry into the world's most significant luxury car segment goes on sale in summer 2012.

The rear-drive ATS brings Cadillac's blend of technologically driven performance, elegance and design to a new audience of spirited drivers. Its sophisticated driving experience is enhanced with Cadillac CUE, a comprehensive, in-vehicle user experience that merges intuitive design with industry-first controls and commands for information and media data.

The Cadillac ATS is a new expression of Cadillac's Art & Science execution philosophy, built on a foundation of driving dynamics and mass efficiency. It is the most agile and lightweight Cadillac, with one of the lowest curb weights in the segment - less than 3,400 pounds (1,542 kg).

Germany's famed Nürburgring served as one of the key testing grounds, along with additional roads, racetracks and laboratories around the globe, ATS engineers balanced performance with Cadillac's trademark refinement. Contributing components and features:

• Nearly 50/50 weight balance
• Cadillac's first five-link independent rear suspension using lightweight, high-strength steel and efficient straight link designs
• A multi-link double-pivot MacPherson-strut front suspension with direct-acting stabilizer bar
• Driver-adjustable FE3 sport suspension with Magnetic Ride Control real-time damping
• Underbody aerodynamic shields
• Premium (belt driven) electric variable-effort steering gear from ZF Steering Systems
• Four-channel ABS with available Brembo performance brakes
• Available all-wheel drive

A broad lineup of engines - including two four-cylinders and a V-6 for North America - delivers strong power to the Cadillac ATS and capitalizes on the car's lightweight structure to complement its performance with efficiency. The optional engines include an all-new 2.0L turbocharged four-cylinder rated at 270 horsepower (201 kW) and Cadillac's award-winning 3.6L V-6, estimated at 318 horsepower (237 kW).

At 135hp/L, the new 2.0T is one of the most power-dense engines in the industry, topping engines from European competitors. Cadillac ATS will offer both manual and automatic transmission options, along with rear-wheel and all-wheel-drive configurations.

The Cadillac ATS will deliver peak highway fuel economy of more than 30 mpg.

A spirit of lightness and balance
Making the Cadillac ATS one of the segment's lightest cars was a fundamental criterion for and the guiding principle during its development, but it was done in a nuanced manner that ensures a refined driving experience.

"Low weight gives the Cadillac ATS a more nimble and controllable feel, while also optimizing the performance and efficiency of the powertrains," said David Masch, ATS chief engineer. "But we were careful to manage the weight while maintaining Cadillac's signature levels of refinement."

Optimizing the Cadillac ATS's mass was the result of a four-pronged philosophy that included strict adherence to original architectural goals, measured load management throughout the vehicle, benchmarking components to see if lighter solutions were available and an overall culture that "weighed" the mass of every component in the car against all aspects of its development.

An aluminum hood, magnesium engine mount brackets and even lightweight, natural-fiber door trim panels contribute to the Cadillac ATS's low overall mass - and reflect the systematic approach of evaluating every gram that went into the car. But some weight was deemed not only beneficial, but essential to the Cadillac ATS's driving experience. An example is the cast iron differential: Engineers found they could improve fuel economy with a cast iron differential rather than a lighter aluminum version.

And while the rear suspension is mostly steel, the focus on load management and straight links enabled significant weight savings without using alternate materials. This helps offset the weight of the engine and transmission at the front of the vehicle, helping the Cadillac ATS deliver its near-perfect 50/50 weight balance, while also contributing to lower noise and vibration. A similar approach was taken on the wheels, where extra structural aluminum was strategically added to further reduce vibration.

"We approached development by counting all the grams in the ATS," said Masch. "We minimized them where we could and put them to the best use where they were needed."

Tailored design weaves in signature style and refinement
The 2013 ATS interprets Cadillac's Art & Science design language in a new proportion, tailoring the signature styling and refinement cues for the most compact Cadillac while upholding - and advancing - the exemplary attention to detail and technological elements for which the brand is known.

A long, 109.3-inch (2,775 mm) wheelbase and wide front/rear tracks are the cornerstones of the Cadillac ATS's firmly planted stance, which is enhanced by short overhangs and taut sheet metal that appears to wrap tightly around the tires. Seventeen-inch wheels are standard and 18-inch wheels are available.

Bold vertical lighting elements - including new LED front signature lighting detail - as well as illuminating door handles and active grille shutters lend technologically advanced style and function to the Cadillac ATS. The grille shutters close at certain highway speeds to reduce aerodynamic drag and enhance fuel economy.

A driver-focused interior with integrated technology and crafted materials complements the exterior elements and supports the ATS's driving experience. Everything from the placement of the pedals to the position of the shifter is designed for effortless and intuitive performance driving. Available performance seats have power-adjustable bolsters to optimize lateral support during high-load cornering.

Contributing to the interior's intuitive feel is an instrument panel that wraps into the doors and a center stack in the mid-instrument panel that flows into the center console. LED lighting for the bold gauge cluster enables clear, at-a-glance viewing in all lighting conditions, while ambient lighting accents functional elements of the console and doors.

Real wood, plated metal plating and carbon fiber trim and Cadillac's cut-and-sew instrument panel, console and doors enhance the emotional connection to the Cadillac ATS. Choices of many interior color themes, each with unique accent trim material, cover a wide range of flavors - from light, open and warm to black and serious, to bold, technical and sporty.

CUE and ATS technologies
The ATS is offered with Cadillac CUE, a comprehensive, in-vehicle experience that merges intuitive design with auto industry-first controls and commands for information and entertainment data. It is designed to be unique for each consumer, from the "simple user" to the fully connected "super user."

CUE, which stands for Cadillac User Experience, pairs entertainment and information data from up to 10 Bluetooth-enabled mobile devices, USBs, SD cards and MP3 players with a vehicle infotainment system that reduces complexity through customized information, voice commands and fewer buttons and larger icons. For example, most of today's luxury cars have around 20 buttons controlling the radio and entertainment functions. CUE has only four.

The heart of CUE is the eight-inch LCD multi-touch sensitive screen, seamlessly integrated into the top of the central instrument panel and a motorized fully capacitive faceplate at the bottom concealing a 1.8L storage area. The vibrant LCD screen displays CUE's home page, which resembles a smart phone's screen by using large, easy-to-target icons to execute commands. Capacitive technology refers to using electrodes to sense the conductive properties of objects, such as a finger.

In addition to CUE, the ATS is offered with other technologies:
    Bluetooth phone connectivity with voice recognition
    USB, auxiliary and SD memory card ports
    SiriusXM Satellite Radio with three-month trial subscription
    Keyless access and keyless push-button start
    Reconfigurable 5.7-inch instrument panel cluster display
    Full-color reconfigurable heads-up display.

The Cadillac ATS is offered as a well-equipped standard model and in Luxury, Performance and Premium Collections. A Bose® Cabin Surround audio system is offered on the standard model, as well as Luxury and Performance Collections. It is standard with the Premium Collection. A navigation system is also available with Luxury and Performance Collections and standard with the Premium Collection.

'Control and alert' safety strategy
Safety in the ATS is based on Cadillac's "control and alert" strategy that employs advanced technologies - including radar, cameras and ultrasonic sensors - to help prevent crashes.

The safety features bolster driver vision and awareness of road hazards, and intervenes to help the driver avert potential crashes. In some cases, Cadillac's advanced crash-avoidance systems will act without the driver, such as automatic braking, which will activate based on information indicating potential hazards.

Among the most sophisticated of the features is Front and Rear Automatic Brakes. This relies on short-range radar technology and ultrasonic sensors to help the driver prevent front and rear low-speed collisions via a progression of alerts that extend to complete braking, if necessary.

Cadillac SRX, 2012

 

 

•  Cadillac SRX, 2012

A new 3.6L V-6 - the segment's most powerful standard engine - headlines updates to the 2012 Cadillac SRX. It enhances a combination of performance, technology and refinement that is resonating with more luxury crossover customers.

Cadillac SRX retail sales rose 17.7 percent in the first half of 2011, building on a record-setting 2010 sales increase of 150 percent.

The new 3.6L - known by its "LFX" engine code - is the sole engine offered in the Cadillac SRX. It delivers 16-percent more horsepower (308 hp / 230 kW) than the previous V-6 and provides greater low-rpm torque. Vehicle responsiveness is dramatically improved in all operating conditions - launch from a standstill, around town maneuvering in traffic, passing maneuvers and full-throttle acceleration. It is matched with the Hydra-Matic 6T70 six-speed automatic transmission, which features a driver-selectable Eco feature that alters the shift points and throttle progression to help optimize fuel economy.

Cadillac SRX also brings enhanced features for 2012, as well as updates that make it quieter and more refined - including new sound-absorbing material placed strategically throughout the vehicle. The Base and Sport suspension systems have been revised to improve the ride quality.

Feature and content enhancements:

•     Standard Bluetooth phone connectivity on all models, with on-screen caller identification
•     OnStar Turn-by-Turn automated directions are loaded to the vehicle
•     Improved voice recognition for phone activation, navigation and radio station changes
•     A heated steering wheel on the Luxury, Performance and Premium Collections
•     Door lock switches on the driver and passenger door panels as well as the center console
•     Cruise control buttons on the steering wheel
•     Memory seat set - the occupant can set the seating position simply by pressing "set" and the number simultaneously
•     Backlighting for map lights in the overhead console
•     A new machined-face finish on the 20-inch wheels, which are standard on Performance and Premium Collections
•     Available all-ebony interior trim
•     One new exterior color: Xenon Blue Metallic.

Popular features returning for 2012 include a moveable cargo fence and large under-floor storage space in the rear, a liftgate that can be programmed to stop at different heights and the UltraView sunroof that covers 70 percent of the vehicle roof.

The new and enhanced elements that contribute to a quieter ride include new acoustic material in the upper instrument panel, front-of-dash area, the center console area and the inner fenders, as well as laminated glass used in the front side glass. There is also a new laminated structural barrier used under the second-row seat to block noise.

Click to review the complete list of the 2012 SRX's standard and available features.

Inside the LFX
The Cadillac SRX's new LFX 3.6L direct-injected V-6 delivers an SAE-certified 308 horsepower (230 kW) and 265 lb.-ft. of torque (359 Nm), with efficiency-enhancing features including direct injection and continuously variable valve timing. Peak torque is achieved at only 2,400 rpm and is maintained through 5,300 rpm. The LFX is also E85 ethanol-capable.

The LFX engine is a technically advanced 60-degree V-6 with dual-overhead camshafts, continuously variable valve timing and direct injection. Supporting elements that contribute to its performance, refinement and durability:

•     The cylinder block and cylinder heads are cast in aluminum for low weight.
•     A composite intake manifold saves approximately 5.5 pounds (2.5 kg) over the weight of a comparable aluminum intake. It also has a comparatively small radiated surface area to help it maintain excellent noise and vibration characteristics.
•     An integrated cylinder head/exhaust manifold design saves approximately 13 pounds (6 kg) per engine when compared with a comparable engine with separate head/manifold assemblies.
•     The cylinder heads include four valves per cylinder, with a dual overhead camshaft design incorporating infinitely variable cam phasing.
•     A forged steel crankshaft provides optimal strength in the bottom end, while the connecting rods are made of powdered metal that features a higher ratio of copper, which makes them stronger and enables them to be lighter.
•     The pistons are made of lightweight cast aluminum and feature a friction-reducing polymer coating on the skirts , as well as fully floating wrist pins, which also help reduce friction. Less weight in the pistons means less reciprocating mass in the engine, which in turn means less inertia and greater operating efficiency.
•     Pressure-actuated oil squirters drench the underside of each piston and the surrounding cylinder wall with an extra layer of cooling, friction-reducing oil.
•     A cast aluminum oil pan is stiffer to improve powertrain rigidity and reduce vehicle vibration. It bolts to the transmission bell housing as well as the engine block, eliminating points of vibration. Cast aluminum dampens internal engine noise better than a conventional stamped steel pan and is structurally stiffer.
•     Optimized-flow fuel injectors and the integrated exhaust manifolds/cylinder heads promote lower emissions.

To help achieve their performance goals, the Cadillac SRX's engineers redesigned the exhaust system with dual runners from the engine to a collection point farther rearward in the vehicle. The diameter and length of the pipes were specifically tuned to improve low-end torque from 1,200 to 3,000 rpm.

High-pressure exhaust pulses from each of the cylinders in the engine are timed to arrive at this collection point so that they phase together in a precise way. This tuning effect, which is called scavenging, literally pulls exhaust gases out of the engine by synchronizing high and low pressure pulses from each cylinder. Peak torque now occurs at a very low 2,400 rpm and remains high all the way through 5,300 rpm. The torque and power improvements were achieved while maintaining quiet performance.

The LFX engine is paired with the Hydra-Matic 6T70 electronically controlled six-speed automatic transmission, with tap up/tap down driver control. A wide overall ratio spread of 6.04:1 allows a "steep" first gear, as well as a "tall" overdrive top gear for low-rpm highway cruising. Acceleration is maximized, as is fuel economy. Engine noise is also lower during cruising. Because of the wide ratio spread (6.04:1), first gear is a very high ratio, which provides brisk acceleration from a stop. Sixth, however, is an overdrive ratio, which keeps the engine revolutions as low as possible for highway cruising, reducing engine friction losses and improving fuel economy.

A driver-selectable Eco feature alters the shift points of the 6T70 to enhance fuel economy by up to 1 mpg. A clutch was added to the variable displacement air conditioning compressor to enhance fuel economy. The compressor is only run when needed and provides no drag when turned off.

Chassis and suspension
The Cadillac SRX has a four-wheel independent suspension system and a standard rack-and-pinion hydraulic steering system - and offers a variable-effort, speed-sensitive steering system - with tuning biased for sport sedan-style driving and strong on-center feel. StabiliTrak electronic stability control is standard and works with the standard four-wheel-disc/four-channel-ABS braking system.

The core elements of the chassis and suspension systems:

•     An independent MacPherson strut suspension system is standard on all models, featuring a direct-acting stabilizer bar and hydraulic ride bushings.
•     An independent "H-arm" rear suspension incorporates a lightweight hollow aluminum lower control arm and a hollow stabilizer bar.
•     Power-assisted rack-and-pinion steering is standard on Base and the Luxury Collections.
•     Power-assisted variable-effort and speed-sensitive rack-and-pinion steering system is standard on the Performance and Premium Collections.
•     A rear axle ratio of 3.39 is standard on all models.
•     A trailering package is available on the Luxury, Performance and Premium Collections and increases the towing capacity to 3,500 pounds (1,587 kg).

For 2012, the Base suspension offers greater ride quality that maintains excellent handling characteristics, thanks to new upper front strut mounts, improved shock valve tuning, new bonded bushings for the front stabilizer bar and new twin-tube rear shocks that provide greater road isolation.

The Sport active suspension - standard on Performance and Premium Collections - is also improved for 2012, with new front upper strut mounts, new shock valving, bonded stabilizer bar bushings and revised calibrations for this continuously variable real-time damping suspension system. Electronically controlled dampers at each corner "read" the road constantly to make real-time adjustments within milliseconds. They deliver the just-right damper rate for all road conditions, for greater comfort and a greater feeling of control. This system also increases damping during aggressive handling maneuvers to reduce the roll velocity and pitch velocity of the vehicle for a more confident feel.

Cadillac SRX is also offered with an all-wheel-drive system that incorporates an electronic limited-slip (eLSD) rear differential. It not only improves traction in slippery road conditions, but it provides side-to-side torque transfer along the rear axle to enhance control during hard cornering. It was developed in partnership with Haldex, a leader in all-wheel-drive technology and the eLSD enables the AWD system to distribute torque from the front to rear axle, and also side-to-side, across the rear axle, sending power to the wheel with the greatest traction.

Cadillac Eldorado, 1971

Cadillac Eldorado, 1971

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Though cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

The 1970s
When GM's full-size cars were redesigned for 1971, the Eldorado regained both a convertible model and its fender skirts. The hardtop introduced a new styling innovation—the opera window, a fixed rear side window surrounded by the vinyl roof. This was yet another Eldorado touch that would prove popular, appearing in virtually every American car line by the end of the decade. This body ran for eight years, with a substantial facelift in 1975.

The Cadillac Eldorado was chosen as the pace car for the Indianapolis 500 Mile Race in 1973. All in all Cadillac produced 566 of these special pace car convertibles where 33 where used at the track during the race week and the remaining 513 cars were distributed to the U.S. Cadillac dealers (one for each dealership) - these cars were sold to the general public.

In 1976, when all other domestic convertibles had vanished, GM heavily promoted the final year of the topless Eldo as "the last American convertible," and many were bought as investments. Later on, when GM again introduced convertibles, there was an unsuccessful class action lawsuit brought by investor-owners who felt they had been deceived. The Eldorado/Toronado platform became GM's largest car in 1977 and 1978, when the other, rear wheel drive full-size cars were downsized.

The generation of Eldorados produced between 1971 and 1978 were sometimes customized (as stereotyped "pimpmobiles") and seen in blaxploitation films like Superfly, The Mack, and Willie Dynamite (the pimped-out Eldorado seen in Willie Dynamite is similar to the one seen in Magnum Force). Customizers such as Les Dunham Coachworks have modified brand-new Eldorados with headlight covers (commonly known as Superfly headlights), grille caps, a 1941 goddess hood ornament, lake pipes, and thick-padded vinyl tops, usually with circular porthole windows.

The generation Eldorado featured the largest V8 ever used in a production car, a 8.2 L (500 in³) behemoth. The engine had been introduced on the 1970 Eldorado, and was unique to this model for several years while the standard Cadillac line continued with the 472 in³ (7.7 L) engine introduced in model year 1968.

Cadillac Eldorado, 1967

Cadillac Eldorado, 1967

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe.

The History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Though cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

The 1960s
An Eldorado convertible would remain in the Cadillac line through 1966, but its differences from the rest of the line were generally modest. In 1964, probably the most distinctive year during this period, the main visual cue indicating an Eldorado was simply the lack of fender skirts.

1967
The Eldorado was radically redesigned for 1967. Intended for the burgeoning personal luxury car market, it was a "personal" Cadillac sharing the E-body with the Buick Riviera and Oldsmobile Toronado that had been introduced the previous year. Cadillac adopted the Toronado's unique Unified Powerplant Package and front-wheel drive. Like the Toronado, the Eldorado used a standard Cadillac 429 V8 with a modified Turbo-Hydramatic (THM425, based on the Turbo-Hydramatic 400) with the torque converter mounted next to the planetary gearbox, driving it through a metal chain.

Despite sharing a body shell with the Toronado and Riviera, the Eldorado's crisp styling, initiated by GM styling chief Bill Mitchell, was distinctive and unique, with hidden headlights and a long-hood, short-deck look. Performance was sprightly, with 0-60 mph (0-96 km/h) in less than nine seconds, although the standard drum brakes were inadequate (disc brakes were optional in 1967 and standard starting in 1968). Sales were excellent despite high list prices.

For 1968 the Eldorado gained slight exterior changes to comply with new federal safety and emissions legislation, and as with the rest of the Cadillac lineup, a new 472 in³ (7.7 L) V8 engine rated at 375 hp (sea gross). In 1969 it lost its hidden headlamps and picked up as options a halo vinyl roof and later in the model year a power sunroof option. For the 1970 model year, this body style Eldorado introduced the new 500 in³ 8.2 liter V8 engine (rated SAE gross 400 hp/550 ft·lbf in 1970) that would be an Eldorado exclusive until it became standard on all full size Caddies for model year 1975.

Cadillac Eldorado, 1966

Cadillac Eldorado, 1966

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

The cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

The 1960s
An Eldorado convertible would remain in the Cadillac line through 1966, but its differences from the rest of the line were generally modest. In 1964, probably the most distinctive year during this period, the main visual cue indicating an Eldorado was simply the lack of fender skirts.

Cadillac Eldorado, 1964

Cadillac Eldorado, 1964

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Though cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

Cadillac Eldorado, 1962

Cadillac Eldorado, 1962

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Although cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

The 1960s
An Eldorado convertible would remain in the Cadillac line through 1966, but its differences from the rest of the line were generally modest. In 1964, probably the most distinctive year during this period, the main visual cue indicating an Eldorado was simply the lack of fender skirts.

1967
The Eldorado was radically redesigned for 1967. Intended for the burgeoning personal luxury car market, it was a "personal" Cadillac sharing the E-body with the Buick Riviera and Oldsmobile Toronado that had been introduced the previous year. Cadillac adopted the Toronado's unique Unified Powerplant Package and front-wheel drive. Like the Toronado, the Eldorado used a standard Cadillac 429 V8 with a modified Turbo-Hydramatic (THM425, based on the Turbo-Hydramatic 400) with the torque converter mounted next to the planetary gearbox, driving it through a metal chain.

Despite sharing a body shell with the Toronado and Riviera, the Eldorado's crisp styling, initiated by GM styling chief Bill Mitchell, was distinctive and unique, with hidden headlights and a long-hood, short-deck look. Performance was sprightly, with 0-60 mph (0-96 km/h) in less than nine seconds, although the standard drum brakes were inadequate (disc brakes were optional in 1967 and standard starting in 1968). Sales were excellent despite high list prices.

For 1968 the Eldorado gained slight exterior changes to comply with new federal safety and emissions legislation, and as with the rest of the Cadillac lineup, a new 472 in³ (7.7 L) V8 engine rated at 375 hp (sea gross). In 1969 it lost its hidden headlamps and picked up as options a halo vinyl roof and later in the model year a power sunroof option. For the 1970 model year, this body style Eldorado introduced the new 500 in³ 8.2 liter V8 engine (rated SAE gross 400 hp/550 ft·lbf in 1970) that would be an Eldorado exclusive until it became standard on all full size Caddies for model year 1975.

Cadillac Eldorado, 1960

Cadillac Eldorado, 1960

Cadillac Eldorado, 1960

Cadillac Eldorado, 1962

Cadillac Eldorado, 1962

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History

The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Though cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

The 1960s
An Eldorado convertible would remain in the Cadillac line through 1966, but its differences from the rest of the line were generally modest. In 1964, probably the most distinctive year during this period, the main visual cue indicating an Eldorado was simply the lack of fender skirts.

1967
The Eldorado was radically redesigned for 1967. Intended for the burgeoning personal luxury car market, it was a "personal" Cadillac sharing the E-body with the Buick Riviera and Oldsmobile Toronado that had been introduced the previous year. Cadillac adopted the Toronado's unique Unified Powerplant Package and front-wheel drive. Like the Toronado, the Eldorado used a standard Cadillac 429 V8 with a modified Turbo-Hydramatic (THM425, based on the Turbo-Hydramatic 400) with the torque converter mounted next to the planetary gearbox, driving it through a metal chain.

Despite sharing a body shell with the Toronado and Riviera, the Eldorado's crisp styling, initiated by GM styling chief Bill Mitchell, was distinctive and unique, with hidden headlights and a long-hood, short-deck look. Performance was sprightly, with 0-60 mph (0-96 km/h) in less than nine seconds, although the standard drum brakes were inadequate (disc brakes were optional in 1967 and standard starting in 1968). Sales were excellent despite high list prices.

For 1968 the Eldorado gained slight exterior changes to comply with new federal safety and emissions legislation, and as with the rest of the Cadillac lineup, a new 472 in³ (7.7 L) V8 engine rated at 375 hp (sea gross). In 1969 it lost its hidden headlamps and picked up as options a halo vinyl roof and later in the model year a power sunroof option. For the 1970 model year, this body style Eldorado introduced the new 500 in³ 8.2 liter V8 engine (rated SAE gross 400 hp/550 ft·lbf in 1970) that would be an Eldorado exclusive until it became standard on all full size Caddies for model year 1975.

 

Cadillac Eldorado, 1959

Cadillac Eldorado, 1959

  

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

A different Eldorado Brougham was sold for 1959 and 1960. These cars were not quite so extravagantly styled but were very unusual pieces in themselves. Priced at $13,075, they cost $1 more, each, than their older siblings. The design was 100% Cadillac but the company contracted out the assembly to Pinin Farina of Italy, with whom the division has had a long-running relationship, and these Eldorados were essentially hand-built in Italy. Their discreet, narrow taillights, nicely integrated into modest tailfins, contrasted sharply with the "rocketship" taillights and massive fins of the standard 1959 Cadillacs and were an indication of where Caddy styling would go in the next few years. However, build quality was not nearly to the standard of the Detroit hand-built 1957–1958s, and the 1959–1960 Broughams are less desirable, it seems, than the 1st generation Broughams, although their value and collectibility remain high.

The last Eldorado Seville was built in 1960. After that, the Eldorado convertible became essentially a trim version of the standard Cadillac convertible. With the end of the importation of the Italian-built Eldorados in 1960, the name entered something of a fallow period.

Cadillac Cyclone Concept, 1959

Cadillac Cyclone Concept, 1959

Cadillac Cyclone Concept, 1959

Cadillac Eldorado, 1957

Cadillac Eldorado, 1957

 

 

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Although cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

1953
The 1953 Eldorado was a special-bodied, low-production convertible (532 units in total). It was the production version of the 1952 El Dorado "Golden Anniversary" concept car. Available in four unique colors (Aztec Red, Alpine White, Azure Blue and Artisan Ochre - the latter is a yellow hue, although it was shown erroneously as black in the color folder issued on this rare model). Convertible tops were available in either black or white Orlon. There was no special badging on the car, other than the "Eldorado" nameplate, in "gold", in the center of the dash. A hard tonneau cover, flush with the rear deck, hid the top in the open car version. Although it was based on the regular Series 62 convertible and shared its engine, it was nearly twice as expensive at US$7,750.

The first Eldorado had a wraparound windshield and a cut-down beltline, the latter signifying a dip in the sheetmetal at the bottom of the side windows. These two touches were especially beloved by General Motors Styling Chief Harley Earl and subsequently were widely copied by other marques. In fact, throughout the 50s, Eldorado was GM's styling leader, and since GM led the industry, where the Eldorado went, everyone else would tend to follow.

1954
In 1954, Eldorado lost its unique sheet metal, sharing its basic body shell with standard Cadillacs. Distinguished now mainly by trim pieces, this allowed GM to lower the price and they were rewarded with a substantial jump in sales.

1955
For 1955, the Eldorado's body gained its own rear end styling with high, slender, pointed tailfins. These contrasted with the rather thick, bulbous fins which were common at the time and were an example of Eldorado once again pointing the way forward.

For 1956, a two-door hardtop coupe version appeared, called the Eldorado Seville.

1957
1957 saw the Eldorado (both the Biarritz convertible and the Seville hardtop) once again present an innovative rear-end design, a low, downswept fenderline capped by a pointed, in-board fin. The rear fenders were commonly referred to as "chipmunk cheeks". This concept was used for two years, but did not spawn any imitators.

1957 was chiefly notable, though, for the introduction of one of GM's most memorable designs, the Eldorado Brougham. This four-door hardtop with rear-opening rear doors was an ultra-luxury car that cost an astonishing $13,000+, more than the Rolls-Royce Silver Cloud of the same year. It featured a stainless steel roof, air suspension, the first dual headlights, the first memory power seats, and every possible kind of appearance and convenience feature that GM's most inventive minds could devise. This design ran for two years and of course sold in very small quantities (704 units in total) owing to the price. It has been estimated that GM lost $10,000 on every one, but these virtually hand-assembled cars are today among the rarest and most collectible of all postwar American models.

1959
A different Eldorado Brougham was sold for 1959 and 1960. These cars were not quite so extravagantly styled but were very unusual pieces in themselves. Priced at $13,075, they cost $1 more, each, than their older siblings. The design was 100% Cadillac but the company contracted out the assembly to Pinin Farina of Italy, with whom the division has had a long-running relationship, and these Eldorados were essentially hand-built in Italy. Their discreet, narrow taillights, nicely integrated into modest tailfins, contrasted sharply with the "rocketship" taillights and massive fins of the standard 1959 Cadillacs and were an indication of where Caddy styling would go in the next few years. However, build quality was not nearly to the standard of the Detroit hand-built 1957–1958s, and the 1959–1960 Broughams are less desirable, it seems, than the 1st generation Broughams, although their value and collectibility remain high.

The last Eldorado Seville was built in 1960. After that, the Eldorado convertible became essentially a trim version of the standard Cadillac convertible. With the end of the importation of the Italian-built Eldorados in 1960, the name entered something of a fallow period.

Cadillac Eldorado, 1956

Cadillac Eldorado, 1956

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Although cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.
1953

The 1953 Eldorado was a special-bodied, low-production convertible (532 units in total). It was the production version of the 1952 El Dorado "Golden Anniversary" concept car. Available in four unique colors (Aztec Red, Alpine White, Azure Blue and Artisan Ochre - the latter is a yellow hue, although it was shown erroneously as black in the color folder issued on this rare model). Convertible tops were available in either black or white Orlon. There was no special badging on the car, other than the "Eldorado" nameplate, in "gold", in the center of the dash. A hard tonneau cover, flush with the rear deck, hid the top in the open car version. Although it was based on the regular Series 62 convertible and shared its engine, it was nearly twice as expensive at US$7,750.

This first Eldorado had a wraparound windshield and a cut-down beltline, the latter signifying a dip in the sheetmetal at the bottom of the side windows. These two touches were especially beloved by General Motors Styling Chief Harley Earl and subsequently were widely copied by other marques. In fact, throughout the 50s, Eldorado was GM's styling leader, and since GM led the industry, where the Eldorado went, everyone else would tend to follow.

1954

In 1954, Eldorado lost its unique sheet metal, sharing its basic body shell with standard Cadillacs. Distinguished now mainly by trim pieces, this allowed GM to lower the price and they were rewarded with a substantial jump in sales.

1955
For 1955, the Eldorado's body gained its own rear end styling with high, slender, pointed tailfins. These contrasted with the rather thick, bulbous fins which were common at the time and were an example of Eldorado once again pointing the way forward.

For 1956, a two-door hardtop coupe version appeared, called the Eldorado Seville.

1957
1957 saw the Eldorado (both the Biarritz convertible and the Seville hardtop) once again present an innovative rear-end design, a low, downswept fenderline capped by a pointed, in-board fin. The rear fenders were commonly referred to as "chipmunk cheeks". This concept was used for two years, but did not spawn any imitators.

1957 was chiefly notable, though, for the introduction of one of GM's most memorable designs, the Eldorado Brougham. This four-door hardtop with rear-opening rear doors was an ultra-luxury car that cost an astonishing $13,000+, more than the Rolls-Royce Silver Cloud of the same year. It featured a stainless steel roof, air suspension, the first dual headlights, the first memory power seats, and every possible kind of appearance and convenience feature that GM's most inventive minds could devise. This design ran for two years and of course sold in very small quantities (704 units in total) owing to the price. It has been estimated that GM lost $10,000 on every one, but these virtually hand-assembled cars are today among the rarest and most collectible of all postwar American models.

1959
A different Eldorado Brougham was sold for 1959 and 1960. These cars were not quite so extravagantly styled but were very unusual pieces in themselves. Priced at $13,075, they cost $1 more, each, than their older siblings. The design was 100% Cadillac but the company contracted out the assembly to Pinin Farina of Italy, with whom the division has had a long-running relationship, and these Eldorados were essentially hand-built in Italy. Their discreet, narrow taillights, nicely integrated into modest tailfins, contrasted sharply with the "rocketship" taillights and massive fins of the standard 1959 Cadillacs and were an indication of where Caddy styling would go in the next few years. However, build quality was not nearly to the standard of the Detroit hand-built 1957–1958s, and the 1959–1960 Broughams are less desirable, it seems, than the 1st generation Broughams, although their value and collectibility remain high.

The last Eldorado Seville was built in 1960. After that, the Eldorado convertible became essentially a trim version of the standard Cadillac convertible. With the end of the importation of the Italian-built Eldorados in 1960, the name entered something of a fallow period.

Cadillac Eldorado, 1954

Cadillac Eldorado, 1954

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

1954
In 1954, Eldorado lost its unique sheet metal, sharing its basic body shell with standard Cadillacs. Distinguished now mainly by trim pieces, this allowed GM to lower the price and they were rewarded with a substantial jump in sales.

1959
A different Eldorado Brougham was sold for 1959 and 1960. These cars were not quite so extravagantly styled but were very unusual pieces in themselves. Priced at $13,075, they cost $1 more, each, than their older siblings. The design was 100% Cadillac but the company contracted out the assembly to Pinin Farina of Italy, with whom the division has had a long-running relationship, and these Eldorados were essentially hand-built in Italy. Their discreet, narrow taillights, nicely integrated into modest tailfins, contrasted sharply with the "rocketship" taillights and massive fins of the standard 1959 Cadillacs and were an indication of where Caddy styling would go in the next few years. However, build quality was not nearly to the standard of the Detroit hand-built 1957–1958s, and the 1959–1960 Broughams are less desirable, it seems, than the 1st generation Broughams, although their value and collectibility remain high.

The last Eldorado Seville was built in 1960. After that, the Eldorado convertible became essentially a trim version of the standard Cadillac convertible. With the end of the importation of the Italian-built Eldorados in 1960, the name entered something of a fallow period.

Cadillac El-Camino Concept, 1954

Cadillac El-Camino Concept, 1954

Cadillac El-Camino Concept, 1954

Cadillac Le Mans Concept, 1953

Cadillac Le Mans Concept, 1953

The Cadillac Le Mans was a concept car developed by Cadillac in 1953. It was named for the 24 Hours of Le Mans race in France, which Cadillac competed in in 1950. The design was a low-profile (51-inches to the windshield frame), two-seat, fiberglass-bodied roadster. It was powered by a 250-HP version of Cadillac's 331 CI V-8, a power output not reached in production Cadillacs until 1955. Though 4 units were built, the model never went into production, and it would be nearly 50 years before Cadillac developed another vehicle with a similar design concept, the Cadillac XLR. Of the four, 1 is documented as having been destroyed in a fire; the other 3 still exist with 1 of those currently in the Cadillac Historical Collection.

Cadillac Eldorado, 1953

Cadillac Eldorado, 1953

  

The Eldorado model was part of the Cadillac line from 1953 to 2002. The Cadillac Eldorado was the longest running American personal luxury car as it was the only one sold after the 1998 model year. Its main competitors included the Mark Series and the lower-priced Buick Riviera. The name Eldorado was derived from the Spanish words "el dorado", the "gilded one"; the name was given originally to the legendary chief or "cacique" of a S. American Indian tribe. Legend has it that his followers would sprinkle his body with gold dust on ceremonial occasions and he would wash it off again by diving into a lake. The name more frequently refers to a legendary city of fabulous riches, somewhere in S. America, that inspired many European expeditions, including one to the Orinoco by England's Sir Walter Raleigh.

History
The name was proposed for a special show car built in 1952 to mark Cadillac's Golden Anniversary; it was the result of an in-house competition won by Mary-Ann Zukosky (married name = Marini), a secretary in the company's merchandising department. Another source, Palm Springs Life magazine, attributes the name to a resort destination in California's Coachella Valley that was a favorite of General Motors executives, the Eldorado Country Club. In any case, the name was adopted by the company for a new, limited-edition convertible that was added to the line in 1953.

Though cars bearing the name varied considerably in bodystyle and mechanical layout during this long period, the Eldorado models were always near the top of the Cadillac line. Nevertheless, and except for the Eldorado Brougham models of 1957-1960, the most expensive models were always the opulent, long wheel-based "Series 75" sedans and limousines.

1953
The 1953 Eldorado was a special-bodied, low-production convertible (532 units in total). It was the production version of the 1952 El Dorado "Golden Anniversary" concept car. Available in four unique colors (Aztec Red, Alpine White, Azure Blue and Artisan Ochre - the latter is a yellow hue, although it was shown erroneously as black in the color folder issued on this rare model). Convertible tops were available in either black or white Orlon. There was no special badging on the car, other than the "Eldorado" nameplate, in "gold", in the center of the dash. A hard tonneau cover, flush with the rear deck, hid the top in the open car version.

This first Eldorado had a wraparound windshield and a cut-down beltline, the latter signifying a dip in the sheetmetal at the bottom of the side windows. These two touches were especially beloved by General Motors Styling Chief Harley Earl and subsequently were widely copied by other marques. In fact, throughout the 50s, Eldorado was GM's styling leader, and since GM led the industry, where the Eldorado went, everyone else would tend to follow.

1954
In 1954, Eldorado lost its unique sheet metal, sharing its basic body shell with standard Cadillacs. Distinguished now mainly by trim pieces, this allowed GM to lower the price and they were rewarded with a substantial jump in sales.

1955
For 1955, the Eldorado's body gained its own rear end styling with high, slender, pointed tailfins. These contrasted with the rather thick, bulbous fins which were common at the time and were an example of Eldorado once again pointing the way forward.

In 1956, a two-door hardtop coupe version appeared, called the Eldorado Seville.

1957
1957 saw the Eldorado (both the Biarritz convertible and the Seville hardtop) once again present an innovative rear-end design, a low, downswept fenderline capped by a pointed, in-board fin. The rear fenders were commonly referred to as "chipmunk cheeks". This concept was used for two years, but did not spawn any imitators.

1959
A different Eldorado Brougham was sold for 1959 and 1960. These cars were not quite so extravagantly styled but were very unusual pieces in themselves. Priced at $13,075, they cost $1 more, each, than their older siblings. The design was 100% Cadillac but the company contracted out the assembly to Pinin Farina of Italy, with whom the division has had a long-running relationship, and these Eldorados were essentially hand-built in Italy. Their discreet, narrow taillights, nicely integrated into modest tailfins, contrasted sharply with the "rocketship" taillights and massive fins of the standard 1959 Cadillacs and were an indication of where Caddy styling would go in the next few years. However, build quality was not nearly to the standard of the Detroit hand-built 1957–1958s, and the 1959–1960 Broughams are less desirable, it seems, than the 1st generation Broughams, although their value and collectibility remain high.

The last Eldorado Seville was built in 1960. After that, the Eldorado convertible became essentially a trim version of the standard Cadillac convertible. With the end of the importation of the Italian-built Eldorados in 1960, the name entered something of a fallow period.

Cadillac DeVille Coupe, 1949

Cadillac DeVille Coupe, 1949

The Coupe deVille (sometimes spelled Coupe Deville or Coupe DeVille) was a model of Cadillac from 1949 through 1993. The name has become famous through pop culture, with references in pop songs, movies, and other media.

Model History
The Coupe deVille was introduced by Cadillac late in the 1949 model year. Part of the Cadillac Series 62 line, it was a closed, two-door coupé, Cadillac's first pillarless hardtop. Intended as a prestige model, at $3,497 it was one of the most expensive models of the Series 62 line. It was luxuriously trimmed, with leather upholstery and chrome 'bows' in the headliner to simulate the ribs of a convertible top. The first-year Coupe deVille sold 2,150 units, but 1950 sales were more than double, and 1951 more than doubled those of the previous year. By 1961 it was one of the company's most popular models, with annual sales above 20,000.

In 1956 the Coupe deVille was joined by the Sedan deVille, a four-door hardtop sedan. The Sedan deVille would ultimately outlive its two-door predecessor. In 1959 the DeVille line was separated in a distinct Series 63.

The Coupe deVille, grew substantially larger and more powerful from 1949 through the early 1970s. By 1973 it was 4 in. (101.6 mm) longer in wheelbase, 17 inches (431.8 mm) longer overall, and more than 900 lb (408 kg) heavier, and its standard V8 engine had grown from 331 in³ (5.4 L) to 472 in³ (7.7 L).

The Coupe deVille remained a pillarless hardtop through the 1973 model year, but for 1974 was restyled as a pillared two-door with then-fashionable opera windows behind the side windows. The Sedan deVille remained a pillarless four-door through 1976.

When General Motors initiated the redesign of the B-body and C-body for the 1977 model year the DeVille (and all other full-size GMs) shrank by 9.8 in (249 mm) and about 750 lb (340 kg). The new standard engine was a 425 in³ (6.9 L) V8.

In 1985 the DeVille was downsized again, this time dropping some 26.2 in (665.5 mm) in length and another 800 lb (363 kg). It also adopted front-wheel drive.

The declining popularity of full-size coupes eventually led to the discontinuation of the model in 1993. For 1994, The DeVille (now identified on the car with a capital " D") series was comprised of the four-door Sedan DeVille and (Sedan) DeVille Concours. Starting in 1997, it was known simply as the Cadillac DeVille for several years, although the Concours version was available through 1999. Subsequently, Cadillac added a 'DTS' model to the Deville series, an abbreviation for Deville Touring Sedan.

Popular culture
50's models with their extravagant fins are probably the best known versions of the car. Models from this era have commonly appeared in movies and music videos and also on postage stamps.

A movie of this name directed by Joe Roth appeared in the early 1990s.

It sometimes seems that songwriters know no other kind of car. The Coupe deVille (and more widely: "Cadillac") is simply pre-eminent among cars referenced in American popular music, whether rap, country, pop or blues, and this process is still going on some ten years after the model was discontinued.

Cadillac Coach 2 Door, 1948

Cadillac Coach 2 Door, 1948

 Cadillac Coach 2 Door, 1948

Cadillac LaSalle, 1927

Cadillac LaSalle, 1927

Built by Cadillac to Cadillac standards, the LaSalle soon emerged as trend setting automobile within GM, and Earl was placed in charge of overseeing the design of all GM vehicles.

LaSalles  in a full-range of body styles, including Fisher and Fleetwood built custom body designs. The roadster could also be ordered in two tone color combinations at a time when dark colors like black and navy blue were still the most familiar colors produced by manufacturers. Earl’s design even included a nod to the inspirational Hispano-Suiza with the marque’s circled trademark “LaS” cast into the horizontal tie bar between the front lights.