Monday, April 4, 2011

Citroen DS 21, 1972

Citroen DS 21, 1972

 

The Citroën DS (also known as Déesse, or Goddess, after the punning initials in French) was an automobile produced by the French manufacturer Citroën between 1955 and 1975. Citroën sold nearly 1.5 million D-series during its 20 years of production.The DS is well-known for its futuristic, aerodynamic body design, and for its innovative technology (including its hydropneumatic self-leveling suspension system).

The DS advanced the achievable standards in terms of ride quality, roadholding, handling, and braking in an automobile. Automotive journalists of the time often noted that competitors took decades to adapt to the higher standards it set. The smooth, aerodynamic body lines gave the car a futuristic appearance. While it looked very unusual in 1955, public tastes appear to have caught up with the DS in the post-Ford Taurus/Audi 100 era.

Model history
After 18 years of development in secret as the successor to the venerable Traction Avant, the DS 19 was introduced on October 5, 1955 at the Paris Motor Show. The car's appearance and innovative engineering captured the imagination of the public and the automobile industry almost overnight. 743 orders were taken in the first 15 minutes of the show, and orders for the first day totalled 12,000.

Far from being just a fascinating technology in search of a purpose, contemporary journalists were effusive in noting how the DS dramatically pushed the envelope in the ride vs. handling compromise possible in a motor vehicle.

The high price tag, however, hurt general sales in a country still recovering from World War II 10 years earlier, and a submodel, the ID (another pun: in French, Idée, or Idea), was introduced in 1957 to appeal to more cost-conscious buyers. The ID shared the same body with the DS, but had more traditional features under the hood. It had no power steering (though this was added as an option later), and instead of the hydraulically controlled manual transmission and clutch, it had a conventional clutch and transmission. Interestingly, the first model series was called 11D, a clear reminder of the last model of the Traction Avant, the 11C. A station wagon variant, the ID Break, was introduced in 1958.

Outside of France, the car's radical and cosmopolitan design appealed to non-conformists. A United States advertisement summarised this selling point: "It takes a special person to drive a special car".

Throughout its model lifetime, the DS managed to remain ahead of its time. It featured power disc brakes, a hydropneumatic suspension including an automatic levelling system and variable ground clearance, power steering and a semi-automatic transmission. A fiberglass roof reduced weight transfer. Inboard front brakes (as well as an independent suspension) reduced unsprung weight. Different front and rear track widths and tire sizes reduced the understeer typical of front-engined and front-wheel drive cars.

Despite the rather leisurely acceleration afforded by its small four-cylinder engine, the DS was successful in motorsports like rallying, where sustained speeds on poor surfaces are paramount.

The DS came in third in the 1999 Car of the Century competition, recognizing the the world's most influential auto designs. Winner and second place went to the Ford Model T and the Mini. It placed fifth on Automobile Magazine "100 Coolest Cars" listing in 2005.
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